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Lessons CRM pros can learn from Amazon’s Prime Day success – BizReport

Tara Kelly was interviewed by BizReport’s Kristina Knight about the takeaways from Amazon’s successful program for rewarding its most loyal customers.

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Press release

SPLICE Software to Exhibit & Volunteer at LIMRA Group & Worksite Benefits Conference 2017

Industry leader in customer experience (CX) solutions to introduce personalized Voice, SMS, and Amazon Alexa Skills to Benefits marketplace.

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Getting personal but not invasive

FierceRetail featured a Q&A with SPLICE President & CEO Tara Kelly to get a sense of what today’s consumers are and are not comfortable with and how retailers can best make use of what personal information they are privy to.

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Voice-first developers share best practices for Alexa Skills, Google Actions

IT World Canada spoke with Tara Kelly, President & CEO of SPLICE Software, about best practices for building voice-first experiences.

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The Importance of Building a Branded Voice Banking Solution

Tara Kelly speaks with The Financial Brand about the value of Voice and AI home devices like Alexa, and their impact on customer experience for financial services customers.

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High-Tech Software, High-Touch Service

Software Executive Magazine profiles Tara Kelly, President & CEO of SPLICE Software. “How did a home-baked appointment program for mom-and-pop businesses blossom into a tier-one application for international enterprises? Sales savvy and a relentless focus on user experience.”

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